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Circular Economy

Circular Economy in Packaging Explained

The circular economy in packaging is an approach focused on reducing waste by keeping materials in use for as long as possible. Instead of a traditional “take, make, dispose” model, it prioritises reuse, recycling and responsible packaging design.

What is the circular economy in packaging?

In packaging, the circular economy involves designing materials and systems so they can be reused, recycled or recovered efficiently. This reduces reliance on virgin materials and minimises environmental impact.

Why the circular economy matters

  • Reduces packaging waste
  • Lowers environmental impact
  • Supports long-term sustainability goals

How businesses apply circular packaging principles

Businesses implement circular economy strategies by using recyclable materials, increasing recycled content, and switching to fibre-based packaging alternatives.

Related concepts

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Return to our packaging glossary for more packaging terms and definitions.